Design for all users

User experience

The ability to simplify means to eliminate the unnecessary so that the necessary may speak.”

-Hans Hofmann


“A lot of what we are doing is getting design out of the way.”

– Jonathan Ive

A bad web page is like a flat tire

– you can’t get anywhere unless you change it

Let us create your new web page

Do you need a web page for your company, or to update the one you already have? We will take care of everything for you for a low price. We are experienced in user experience and believe that a simple but well-designed web page, with a focus on your identity, is the best option today. If you need a product site or a static web page that functions as your business card or a complete website for your company, then we are ready, with the expertise to help you. All of our customers are unique and that is how we address their websites, with a focus on scalability for mobiles and tabloids.

Let us handle all web page setup issues for you – from design and to a fully functional website that you will have 100% control over. If needed, we can teach you how to manage your new site and make updates and changes. We prefer to work in WordPress, which makes it easier for the website owner to self-manage the website after we have set it up.

Ella Bjorns

Virtual DNA & EllaBjörns


Virtual DNA & STEF

Phoenix Home

Virtual DNA & Phoenix Home

Gjerdrum Næringslifsforening

Virtual DNA &Gjerdrum kommune

Get an offer now!

Hönnun |  Ráðgjöf |  SEO  |  UX  | Samfélagsmiðlarnir  |  Uppsettning  |  Utanumhald


Virtual DNA & Garcon

South Central

Virtual DNA & South Central

Gulv Gutta

Virtual DNA & Inhouse Group


Nægilega stór í öll verkefni & nógu lítil til að vera persónuleg

Hótel Reykjanes

Virtual DNA & Hótel Reykjanes

 What is Responsive design?

Simply put, responsive design allows the website to reformat its contents depending on what device it is being viewed on. Of course, your website will look and behave very differently on a 27-inch desktop monitor than on a phone. Responsive design takes these differences into consideration and makes sure that the user experience is always optimized.

 Are you Responsive?

How or why does your customer use your website? Or better yet where and when? If you think about it – Is your customer always seated firmly at their desk in front of a big computer screen when browsing for your service? If the answer is NO then you need to take a look at how your website both looks and acts on different devices.

Everything from the smallest smartphone up to a tablet, it all matters. Nothing sends a client away from your web page faster than a bad mobile experience. If you can’t navigate the page on your phone it is close to being useless. It has become clear that businesses must redesign their online presence to take mobile device access into consideration.

This is where RESPONSIVE DESIGN comes in

Why is this important for my small business?

  • Your content is created once but delivered to multiple devices
  • The user experience is the same on all devices – not to be confused with the page looking the same
  • People are increasingly using their mobile devices to shop, look for info or get entertained – responsive design can ensure these activities are familiar on a desktop, phone or tablet
  • With over half of the European population now owning a smartphone, content must be optimized for this channel
  • Marketing opportunities can be enhanced with complementary services all delivered instantly across all customer touch points


User experience.

To simplify it down to its core it is about prioritizing your web page.

Questions to ask are the following.

  • Who comes here?
  • Why do they come here?
  • What do they do here?

The UX is first and foremost about fulfilling you consumer’s needs before you start fulfilling your own.

For an example: Make sure that people can find what they came for before you start to bombard them with offers of things you think they might or might NOT want.

Of course, it is more complex than that and may vary fro business to business: But the bottom line is that UX matters.


Web video has become this generations Tv advertisement. Video is still without a doubt one of the best ways to communicate to a crowd. The format has changed and the placement is now a bigger factor than ever before. But the fact is that a good video is still the king of content. Many companies are increasingly using video as a way to communicate their message online and especially  social media. Virtual DNA has over 20 years experience working with film -  Ad´s - Tv shows - infomercials - concerts - events - news - you name it, we can do it.


According to the Nilsen Noma Group " Users notice relevant and original images as much as they overlook fluffy stock images"

The studies also show that people like images when they look at web pages. That means that you need to have some original images and/or graphics on your web pages and try as hard as you can to avoid the stock images that everyone uses.


The animation is a good way to communicate complex ideas so that everyone can understand them. I don't matter if it is a product or a service anything can be explained with animation. With modern day technology animation is getting more affordable for smaller companies. 



It goes without saying that we do - do print. We design anything from letterheads to banners that cover buildings. We do layouts for books or magazines. We to package design and car design. We do original logo design  and even re-design. If you have a blurry idea of what you want, jus contact us, if you have no idea what you want - do the same

Contact us now!

Virtual DNA

Tlf + 45 29 91 77 82

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